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Welcome to your weekly RadioWorks Newsletter - congratulations to Dave Brooks from TMP who won the Classic FM CDs last week.
This week Amathus have supplied us with a bottle of François Voyer VSOP Cognac produced by the Voyer family in the region of France which is known as the ‘Golden Belt’ of Cognac.
To win a bottle of delicious Cognac simply answer this week's poll question. If you'd like to find out more, you can attend an Amathus Masterclass this Wednesday September 19th at their Soho, London branch register here.
Remember, our radio advertising specialist team are just a phonecall away and ready to assist you with all your airtime and audio requirements. Have a great week!
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LATEST NEWS STORIES
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Apple to launch its own ad-funded internet radio station
Technology giant Apple is currently in talks to create an
internet radio station. They changed the way people consume and listen
to music with the introduction of iTunes, and now they are set to move
into a market currently dominated by Pandora in the US.
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Bikers and celebrities cycle to raise money for wounded Heroes
The North West’s Real Radio stations are set to embark on a day
of fundraising for Help for Heroes along with sister station, Smooth
Radio. The fourth annual Help for Heroes Day will take place on Friday
28th September and they will dedicate a day of programming to raising
money for the charity.
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Absolute launches innovative new app for Google TV
Absolute Radio has launched the UK’s very first radio app for
the newly-launched Google TV service. The brand has built on its success
of providing apps for other SmartTV platforms including Samsung, LG,
Sharp and Philips and have now delivered a universal (HTML5 based) app.
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Real Radio Yorkshire provides school to nurture young media talent
Real Radio Yorkshire has announced plans to present a five day
media course giving media and business studies students an insight into
how a commercial radio station operates. Called The Real Radio Media
School, it will be a bite-sized version of their ‘Real Academy’.
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ON AIR
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Joe Daniels
Head of Media
JoeD@radioworks.co.uk
Freephone 0800 9995-996
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Got an airtime schedule that needs planning and buying? Let us handle it for you. We have all the tools and the UK's biggest team of unbiased Planners & Buyers who do nothing else but Radio!
We subscribe to J-ET; IMS; RALF and RAJAR to ensure campaigns are targeted, measurable and successful; and as the UK's biggest independent radio specialist with billings in excess of £15m, the rates we secure are impressive too.
We're also an Associate Member of the RadioCentre, a Patron of the Radio Academy and were awarded the RAB's Certificate of Excellence in 2008.
So drop me a line in complete confidence, and we'll give you our specialist service for planning and buying radio.
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SPONSORSHIP OPPORTUNITY
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Katie Gilbert
Brand Integration
KatieG@radioworks.co.uk
Freephone 0800 9995-996
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Christmas is coming - there’s no denying it -and there's an opportunity to partner with Absolute Radio across the festive season.
The two-week package includes pre-recorded trailers, presenter live reads offering a shopping countdown, and all activity will throw forward to Absolute Radio’s website with a dedicated splash page. There will also be a competition to win a Christmas Stocking full of your products, and a feature on two of the station’s newsletters.
For your chance to reach almost 3 million listeners across the UK, call or email me. |
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GET CREATIVE
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David Couch
Managing & Creative Director
DavidC@maplestreetstudios.co.uk
Freephone 0800 9995-996
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Did you know that RadioWorks offers a full creative service via its sister agency Maple Street Studios? We're most famous for our radio campaigns, but we also write and record audio for TV campaigns, websites, animation, corporate presentations, on-hold message systems and more.
With two fantastic studios in the heart of London's media district, we'd love to talk to you about all types of audio work.
So get in touch with me today, or visit www.maplestreetstudios.co.uk.
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LEARNING OPPORTUNITY
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Simon Pearce
Head of Insight
Simon@radioworks.co.uk
Freephone 0800 9995-996
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You’ve been reading all about radio stations – so how about visiting one? A great way to get a real insight into the world of Radio Advertising is to go on a station tour.
RadioWorks can arrange a station tour for you and your colleagues and you can also combine it with an Insight Academy session.
The RadioWorks Insight Academy sessions can provide you with an update on the many industry developments, station changes, RAJAR updates and technological developments. If you have the time to do a half-day session that would be great, but bite-sized sessions are also available.
If you're interested in a station tour or Insight Academy, drop me a line today.
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Following the topless photos scandal should Bauer Media, owner of the Closer brand, end its licence agreement with Closer France?
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+ Yes
+ No
+ Other
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Submitting your vote will give you a chance of winning a bottle of François Voyer VSOP Cognac.
Plus, click here to get on your soap box and have your say on our comments page!
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Last week we showed you a funny pic from our quiz night - here's the best caption!
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David Brooks from TMPW who voted Other commented: "Don't look now, it'll make it far too obvious, but you see the girl behind me... well she really wants me and this is the look that will win her over"
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This week's Station of the Week comes from Jessica Bernard, Business Development Executive:
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For someone who likes almost all types of music – apart from the really heavy head-banging stuff – I tend to switch my stations quite a lot depending on the time of day. At the moment I really love Heart London. It’s a great mix of old and new music and the constant tube updates are seriously handy in the mornings!
I find the DJs quite funny and I always feel involved in what they’re talking about - it's usually stuff I can relate to. Overall it’s a good start to the morning when I switch on Heart!
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| Listen to Heart FM |
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"RadioWorks are a well-established company that puts customers first, and has experienced staff who are always on hand to assist."
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Mark Jeffreys, Specsavers
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Category: B2B
Length: 30”
Budget: £2,416.65
Dayparts: 06:00 – 19:00
Impacts: 3,144,000
Stations: 1 National, 1 London
OTH: 4.5 |
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"This is a national advertiser who focuses on two specific stations that have a high Reach Index of business owners and entrepreneurs. With minimal investment, they are able to get
a medium-weight campaign on both stations for a very competitive CPT.
The client uses Bid4Spots to assist cost efficiency and support their scheduled airtime." |
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Naomi Reid
New Business Manager
NaomiR@auctionmedia.co.uk
0207 90-70-6-80
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